Puppies, Yoga, and A Gold Medal Opportunity: DNYP Teams Up with Olympian Lolo Jones for Sierra Commercial Shot by VeryWell Fit

At Doggy Noses & Yoga Poses (DNYP), we believe that puppies and purpose are a powerful combination, and that belief was on full display in a recent national commercial shoot for Sierra, the athletic and outdoor lifestyle brand. In this star-studded campaign, Olympian Lolo Jones tries her hand at everything from pickleball to hiking to… you guessed it, puppy yoga. That’s where we came in.

We were honored to work behind the scenes to bring the doggy yoga clip to life. Our trusted rescue partner, OSCAR Animal Rescue (One Step Closer Animal Rescue), provided the adorable adoptable puppies featured in the commercial, giving their organization and their animals incredible national exposure. For OSCAR and rescue groups everywhere, opportunities like this are priceless. Not only do these puppies help create memorable, joy-filled moments for viewers, but they also serve as powerful ambassadors for the life-saving mission of animal rescue. This campaign brought widespread awareness to the importance of adopting—not shopping—and showed the world just how special rescue pups truly are.

Why It Matters: 

We’re proud that DNYP continues to be a link between brands, rescue organizations, and communities through unforgettable experiences. From yoga mats to commercial sets, our ethos remains the same: to make a meaningful impact for animals in need while spreading joy along the way.

To see OSCAR’s pups in action and catch a glimpse of the doggy yoga segment, check out the commercial featured on People.com and Entertainment Weekly!

Want to Work With Us?

Whether you’re planning an event, campaign, or community experience, DNYP helps brands and organizations partner with rescue animals in thoughtful, ethical, and joyful ways. Click here to learn how we can help bring adoptable puppy magic to your next big idea.